🔗 Internal Linking Strategy: Travel Rewards Cluster

The core principle is the Hub-and-Spoke Model: The Hub Page is the center of authority, and the G-pages are the spokes.

The Hub Page will pass its authority to the four individual articles.

Source Page: Hub Page (/credit-cards/travel-rewards/)
Target Pages: G4, G1, G2, G3 (All 4 articles)
Action: Ensure the dedicated summary sections on the Hub Page (which we just wrote) contain a prominent text link to the corresponding G-article.
Anchor Text (Crucial): Use descriptive, exact-match anchor text to signal the article’s topic:
- Link to G1: “Best Business Travel Cards“
- Link to G2: “Best Personal Travel Cards“
- Link to G3: “Amex Gold vs. Chase Sapphire Preferred“
- Link to G4: “What is APR“

Every supporting article must link back to the Hub Page to reinforce its status as the Pillar.

Source Pages: G4, G1, G2, G3 (All 4 articles)
Target Page: Hub Page (/credit-cards/travel-rewards/)
Action: Place a contextual link (in the body text, usually near the conclusion) in every G-article pointing back to the Hub.
Anchor Text (Vary Slightly):
- Example in G1 Conclusion: “For a full index of our financial resources, check out our Ultimate Travel Rewards Credit Card Hub.”
- Example in G2 Introduction: “…part of our comprehensive guide on Travel Rewards Credit Cards.”

This is the advanced step that builds topical relationships between the articles for the user.

Source Page	Target Page	Anchor Text	Context/Rationale
G1 (Business Cards)	G4 (What is APR?)	“high-interest penalty APR“	Link from the section on G1 discussing interest/fees. G4 provides the necessary E-E-A-T background.
G2 (Personal Cards)	G3 (Amex Gold vs. CSP)	“Chase Sapphire Preferred and Amex Gold“	Link from a relevant section in G2 that mentions the competitive mid-tier market.
G3 (Comparison)	G1 (Business Cards)	“business travel card equivalent“	Link in the conclusion of G3 for users who realize they need a card for business spending instead.